Dingyun Zhang and Crocs PFW | SCAR: city

Utility-driven Shanghai-based Designer Dingyun Zhang and footwear brand Crocs previews its first collaboration at Paris Fashion Week. On the 24th of September, CSM graduate Ding and Crocs debuted the new Diffuser silhouette due to drop in December 2024. The statement-wearing shoe offered in white, embraces the Crocs classic DNA blended with Ding’s quintessential vision, resulting in an aerodynamic and modern take on the brand’s coveted footwear.

Presented through the lens of the “SCAR: city” installation, Ding showcased his SS25 collection, which explores the human experience of navigating scarcity and competition in the pursuit of success. Centered around a pool of water symbolizing fleeting opportunities, sixteen distinct characters, inspired by Ding’s childhood memories, embody different attitudes and behaviors towards this resource. Some characters wait patiently, while others frantically chase opportunities, illustrating a spectrum of emotions and interactions.

The cinematic narrative highlights both individual struggle and the importance of cooperation, underscoring the shared journey of overcoming challenges in competitive environments. The new Croc Diffuser shoe represents an extension of this concept, completing the abstract imposing figures.

Ding’s collection also emphasizes the importance of mutual support and cooperation in overcoming crisis; underscoring how in difficult times of limited resources, partnership, camaraderie and teamwork are essential etiquettes to find solutions and achieve success harmoniously. 

The Dingyun Zhang x Crocs collaboration will launch in December 2024 via Crocs online and Dingyun Zhang’s official site.